The store has service offering tips in picking fresh produce.
NTUC FairPrice has opened a new Finest store at Artra condominium in Singapore, with over half of its space filled with fresh produce and local brands, the company announced in a Facebook post.
Just a few steps away from Redhill MRT station entrance, the store also has an exclusive Fresh Ambassador that offers advice on how to pick out the choicest greens for the customer's needs.
According to a report from IGD, Finest is also introducing a concierge service, which can help with planning an event and searching for special items or gifts. Shoppers can call or send a WhatsApp message to Finest's hotline or approach the customer service counter.
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