Customers take center stage: Using innovation to grow your business

Customers take center stage: Using innovation to grow your business

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Customers take center stage: Using innovation to grow your business

OVERVIEW Customers take center stage: Using innovation to grow your business

The retail industry is one of the hardest-hit sectors by the COVID-19 pandemic. And with the trend for online shopping now in full swing, Singapore retail companies are now walking a tightrope between disruption and continuity, between meeting consumer needs and sustaining their businesses amidst the crisis. 

As they respond to these changes, how can Singapore retailers develop and innovate plans that revolve around personalised customer experiences, new shopping practices, and omnichannel and/or digitised platforms to serve their customers better? And what key technologies can help retail companies start--and sustain--their road to digital technology? 

Join Retail Asia and SAP as they host a 60 min. virtual roundtable: Customers take center stage: Using innovation to grow your business. This virtual roundtable explores and tackles customer experience management, omnichannel marketing, data centricity, and digitalisation with executives, thought speakers, and leaders in the retail industry.

Digital Conference Presentation Day:
May 28, 2021

Agenda @ a Glance

PANEL DISCUSSION 1: General retail e-commerce

Retailers are scrambling to scale online as the COVID-19 pandemic forced many stores to shut down. In view of this, what’s next for the new normal? And what should retailers' priorities be?

PANEL DISCUSSION 2: Strategies and trends for retail businesses 

Retail companies--including F&B outlets--have taken the backseat as home delivery providers thrived during the COVID-19 pandemic. With these restrictions in place, how much of these will stay in the new normal? And moving forward, where should retail companies focus their investments on?

Our Speakers

Aditya Utama

Aditya Utama

Retail Industry Business Architect, Southeast Asia
SAP Asia

Alfred Choy

Alfred Choy

Sales Director, Customer Data Management and Marketing, APJ
SAP Customer Experience

Agenda

11:00 AM - 11:03 AM Welcoming Remarks

Paul Howell, Managing Editor, Retail Asia

11:03 AM - 11:18 AM Customers take Center Stage: Using Innovation to Grow Your Busines

Aditya Utama, Retail Industry Business Architect, Southeast Asia, SAP Asia

11:18 AM - 11:28 AM How to Simplify Innovation and Deliver New Shopping Experience

Alfred Choy, Sales Director, Customer Data Management and Marketing, APJ, SAP Customer Experience

11:28 AM - 11:58 AM Panel Discussion 

Paul Howell, Managing Editor, Retail Asia (Moderator)

  • Aditya Utama, Retail Industry Business Architect, Southeast Asia, SAP Asia
  • Alfred Choy, Sales Director, Customer Data Management and Marketing, APJ, SAP Customer Experience

Panel Discussion 1:

Retailers are scrambling to scale online as the COVID-19 pandemic forced many stores to shut down. In view of this, what’s next for the new normal? And what should retailers' priorities be?

Panel Discussion 2:

Retail companies including F&B outlets have taken the backseat, as home delivery providers thrived during the COVID-19 pandemic. With these restrictions in place, how much of these will stay in the new normal? And moving forward, where should retail companies focus their investments on?

11:58 AM - 12:00 PM Closing Remarks

12:00 PM End of Programme

Contact Us

For more details, contact:

Retail Asia Events Team

+65 3158 1386

businessconference@charltonmediamail.com

Our Speakers

Aditya Utama

Aditya Utama

Retail Industry Business Architect, Southeast Asia
SAP Asia

Alfred Choy

Alfred Choy

Sales Director, Customer Data Management and Marketing, APJ
SAP Customer Experience