South Korea dominated AliExpress’ Black Friday sales
The volume of parcels shipped to South Korea was the highest amongst all countries.
Alibaba’s international e-commerce site AliExpress saw strong Black Friday sales in South Korea where order quantities surged during the four days, boosting the company’s global sales, the company said in a press release.
Parcel volume to South Korea shipped from five domestic selection warehouses in China was the highest amongst all countries, the company said. Those warehouses were located near transportation hubs to expedite the delivery of goods from China to consumers worldwide.
In France, Chinese smartphone brands Xiaomi and OnePlus saw strong sales performance during Black Friday, with Xiaomi seeing its sales double on a YoY and One Plus sales soaring 524.6%.
Brazil also reported the largest increase in orders and buyers and gross merchandise value in the first six and a half hours, exceeding AliExpress’ first-day sales in the country last year. Searches on summer products in Brazil surged 76 times.