E-COMMERCE | Staff Reporter, Singapore

Shopee records 20m visits across SEA, Taiwan in first hour of 11.11

The highest transaction to date has amounted to $7,000.

Leading e-commerce platform Shopee has reported a strong start to its 11.11 Big Sale.

In the first hour of 11 November, Shopee recorded 20 million visits across Southeast Asia and Taiwan, the e-commerce platform said.

Amongst Singaporean consumers, the best-selling categories were home and living, personal care, and mobile and gadgets.

There was a notable demand for Apple Airpods and MERRIES Diapers, logging almost 3,000 sales so far.

To date, the highest transaction was worth $7,000, as someone has purchased ASUS gaming laptops and Intel processors.

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