Euromonitor International
Euromonitor International is the world's leading independent provider of strategic market research. With a global network of analysts and market research on every key trend and driver, Euromonitor's market research reports empower organisations and brands of all sizes with strategic data, analysis, and consumer trends in a single, affordable resource.
See below for the latest Euromonitor International news, analysis, profit results, share price information, and commentary.
How enhanced customisation pushed brands' sales growth
Starbucks and Samsung used the strategy to increase sales.
How enhanced customisation pushed brands' sales growth
Starbucks and Samsung used the strategy to increase sales.
E-commerce leverage in-app games to drive consumer spending
Three in 10 people visited e-commerce platforms even if they had nothing to buy.
Three ways retailers can serve ‘budgeteers’
A budgeteer is someone who is not willing to spend more than necessary.
Millennials are more likely to engage with brands for product changes
55% would want to influence product innovation, Euromonitor found.
Gen Z consumers want ‘genuine connection’ when engaging with brands
Around 3 in 5 trust independent consumer reviews.
Consumers demand diversity, inclusivity: report
They are buying from brands that support their values.
Consumers give more weight to emotional benefits in purchases: report
Businesses should provide alternative payment methods to capture these consumers.
Here’s why 57% of consumers deleted apps in 2022
Consumers are done with mindlessly browsing for hours.
Nearly 60% prefer humans over robots for customer service
Only 19% were comfortable talking to an automated bot.
Businesses should cater to consumers who seek work-life balance
Around 53% of consumers put a strict boundary between work or school and personal life.
Around 2 in 5 consumers expect in-person everyday activities: report
Brands should improve their operations to attract these customers.
Three in four shoppers tighten budgets amidst higher prices
Consumers will likely switch to e-commerce for better and cheaper deals.
Over 40% of consumers are not willing to pay extra for green products
This challenges retailers to close the prices of sustainable products to conventional brands.
In-game sales could climb by 23% in 2024: report
This comes as more consumers play immersive video games online.
Six in 10 consumers in East Asia worry about climate change
Sustainability is a key focus in the region, Euromonitor International.
East Asia makes up over 80% of Asia’s retail sales: report
This was in part driven by the e-commerce boom in the region.
Southeast Asia's e-commerce sales to reach $166b by 2026
It posted a more than 30% growth last year.
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EY’s Olivier Gergele highlights how retailers can navigate and thrive in today’s complex landscape and evolving consumer preferences
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By implementing a sound omnichannel strategy, prioritising the consumer experience and adapting to changing trends, retailers can differentiate their value proposition.
By implementing a sound omnichannel strategy, prioritising the consumer experience and adapting to changing trends, retailers can differentiate their value proposition.
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Most Read
1. Here are key consumer trends influencing pet care sales in 2024 2. South Korea’s Paris Baguette opens first Philippine store 3. ZALORA ramps up sustainability amidst rising demand for eco-products 4. Alternative payments dominate Hong Kong's e-commerce in 2023 5. MINISO enhances employee welfare and environmental initiatives in 2023Awards
Jun
11